Better Bath: What to Look for in Towel Sets for Your Bathroom

Creating your own spa-like sanctuary is just a few towels away.

When you think about how much time we spend in the bathroom, it’s surprising we don’t give our towels more thought. Finding the right style, size and loft (or weight) can optimize your shower or bath experience. And picking a set in a color you love or with a particularly cozy touch is an easy, immediate way to make the most-overlooked room in the house feel a little bit more like you.

Rainbow of Shades

This pack comes in 12 vat-dyed hues, from muted to vibrant. Round it out with coordinating accessories, like mats, from the same collection. Cotton Paradise

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Standard bath towels are 27 inches by 54 inches, so if you want a roomier option, look for a set that offers bath sheets (which measure around 40 by 80), for a more inclusive, comfy fit. And always choose a towel that’s 100% cotton: Turkish (as opposed to, say, Egyptian) cotton is particularly quick-drying and actually gets more absorbent with every wash. Magic!

Super Soft

Manufactured on high-tech jet looms, these are extravagant looking but durable and strong. No rips, tears or straggly threads here. White Classic

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Classic white towels not only mentally transport you to a spa or hotel, they’re also bleach-friendly, which means you can keep them looking brand spanking new without worrying about color fade.

Nice and Lightweight

A double-stitched hem reinforces this looped terry style—just make sure to launder before first use for maximum softness. Utopia Towels

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GSM (or grams per square meter) indicates the weight of the fabric, and the higher you go, the heavier and more luxurious it is. Anything in the 600 to 900 GSM range is plush—it’ll just take a little longer to dry. (If you were buying a beach towel rather than a bath towel, you’d want a lower GSM.)